Marketing & Communication

The Mistakes: There are seven important customers’ communication blunders to escape: Inconsistent Message in Channels Customers expect a spontaneo

The digital world of today is intensely competitive. To ensure that they maintain a competitive edge, companies would have to come up with innovativ

In the sometimes developed scenario of digital outreach, Marketers are constantly searching for the most effective channels to connect with their au

Lead nutrition is the process of having and maintaining relationships with potential customers during their purchase journey. This involves providin

WhatsApp has emerged to be one of the foremost platforms for Businesses to market their products and run their promotional campaigns for brand aware

The digital world today is more hyper-connected, and consequently, customer expectations from businesses have become more hyper. Customers expect to